How to Sell Your Business

A Financial Preparation Guide for Business Owners

Selling your business doesn’t have to be difficult. When you prepare properly, the process becomes clearer, smoother, and far more predictable. Owners who understand their numbers and address issues early avoid unnecessary delays, renegotiations, and deal fatigue.

This guide explains how to approach a sale in the right order: first understanding how buyers think, then preparing deal-ready financials, and finally going to market from a position of strength.

Phase 1: What You Should Understand Before Selling Your Business

Before making changes or talking to a broker, it’s critical to understand how buyers evaluate a business.

Buyers don’t just look at revenue or profit. They assess whether your financials are reliable, repeatable, and defensible.

What Buyers Typically Analyze

  • Your most recent 12-month SDE or adjusted EBITDA, not just last year’s tax return

  • Whether revenue is repeatable, diversified, and sustainable

  • Earnings trends over the past two to three years, including seasonality and volatility

  • Working capital required to keep the business operating day to day

  • Normalized expenses and owner compensation

  • The quality and accuracy of your bookkeeping

  • Your ability to answer follow-up questions consistently and confidently

If your numbers change every time someone asks a question, buyer trust erodes quickly.

Phase 2: Getting Your Books Deal-Ready (and What That Actually Means)

Many business owners believe they have clean books, but clean does not always mean deal-ready.

Clean Books Usually Mean

  • Accounts reconcile

  • Financial statements exist

  • Taxes can be filed

Deal-Ready Books Mean

  • EBITDA holds up under buyer adjustments

  • Historical numbers tie month-to-month and year-to-year

  • Owner expenses are clearly identified and documented

  • Working capital can be explained and supported

  • Revenue is recorded accurately and consistently

This gap between clean and deal-ready is where most deals slow down or get repriced.

Phase 3: Going to Market With Confidence (Broker or Direct Buyer)

One of the biggest mistakes sellers make is going to market too early.

Once a broker is engaged or an LOI is signed:

  • Buyers bring in accountants

  • Questions increase rapidly

  • Timelines stretch

  • Leverage shifts away from the seller

When you enter this stage with a strong understanding of your business and deal-ready financials:

  • Diligence runs more smoothly

  • Buyer confidence increases

  • Negotiations stay focused on value, not cleanup

  • Timelines shorten and deals close faster

Instead of reacting to questions, you’re prepared to defend your numbers.

Common Financial Issues Buyers Look for During Diligence

Even well-run businesses often run into the same issues:

  • EBITDA changing after LOI

  • Owner compensation not normalized

  • Personal expenses mixed into the business

  • Inconsistent monthly financials

  • Poor documentation for add-backs

  • No clear working capital story

  • Frequent bookkeeping errors

Most of these are fixable, but only if addressed before going to market.How Genki Solutions Helps Business Owners Sell With Confidence

Where Genki Solutions Fits In

Selling a business involves multiple advisors:

  • Brokers handle marketing and buyer outreach

  • Attorneys handle legal documents

  • CPAs handle tax filings

But none of them specialize in preparing deal-ready financials before the sale process begins.

Genki Solutions fills that gap.

How Genki Solutions Helps

Genki Solutions helps business owners prepare deal-ready financials before selling or raising capital, including:

  • Historical bookkeeping cleanup and catch-up

  • Normalizing EBITDA or SDE

  • Identifying and documenting add-backs

  • Improving financial consistency and clarity

  • Preparing books to withstand buyer diligence

  • Ongoing monthly bookkeeping, if needed

Before starting Genki Solutions, I created quality of earnings analyses and worked in transaction advisory, reviewing financials from a buyer’s perspective. I now bring that same diligence-focused mindset to business owners before they go to market.

Industries We Commonly Support

Genki Solutions works with small to mid-sized businesses across several industries, including:

  • E-commerce

  • Healthcare, including dental practices, med spas, physician-owned practices, and DME

  • Professional services

  • Owner-operated businesses preparing for exit

Thinking About Selling Your Business?

If you’re considering selling in the next three years, the best time to prepare is now, not after an LOI is signed.

You don’t need perfect books. You need understandable, defensible financials that allow you to negotiate confidently and protect value.

How to Get Started

You can reach Genki Solutions by:

  • Using the contact form on this website

  • Emailing SeijiUeda@GenkiSolutionsLLC.com

  • Calling or texting (626) 888-1014

If you’d rather have someone handle this for you, that’s what I do at Genki Solutions. We keep your books clean and deal-ready so you’re always ready for growth, funding, or sale.